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Browsing by category: perfume in the news

More than half of the world’s production of jasmine

Posted by Robin on 17 January 2022 6 Comments

When it comes to perfume, most people instantly think of famous French labels such as Chanel N°5, Miss Dior, Yves Saint Lauren's [sic] Opium and Guerlain's Shalimar. However, likely few would know that an essential ingredient in many of these iconic brands likely hails from a small village in Egypt.

Shubra Beloula El-Sakhaweya, located about 97km north of Cairo and simply referred to as Shubra Beloula, is responsible for more than half of the world's production of jasmine. These blossoms yield a classic feminine floral scent found in many perfumes, making jasmine a "foundation stone in perfumery".

— BBC Travel goes to Shubra Beloula. Read more in Shubra Beloula: The tiny Egyptian village few know.

An oh-my-God smell

Posted by Robin on 14 January 2022 Leave a Comment

At first he smelled nothing except the faint, sweet fragrance of the nearby trees.

Suddenly, the wind picked up. “We have an oh-my-God smell!” [Chemical engineer Chuck] McGinley exclaimed.

Immediately one of his colleagues pressed a Nasal Ranger to his nose. The 14-inch-long smell-measuring device, which looks like a cross between a radar gun and a bugle, is one of Mr. McGinley’s most significant inventions.

— Read more in Sometimes, Life Stinks. So He Invented the Nasal Ranger at The New York Times. Hat tip to HemlockSillage and Liza!

A new story

Posted by Robin on 13 January 2022 2 Comments

A 2 minute spot for Italian niche brand Santa Maria Novella, including the new Rosa Gardenia.

A landmine-hunting rat

Posted by Robin on 12 January 2022 2 Comments

A landmine-hunting rat that was awarded a gold medal for heroism for clearing ordnance from the Cambodian countryside has died.

Magawa, a giant African pouched rat originally from Tanzania, helped clear mines from about 225,000 square metres of land – the equivalent of 42 football pitches – over the course of his career. [...] Belgian charity Apopo trained Magawa to detect the chemical compounds in explosives by rewarding him with tasty treats – his favourites being bananas and peanuts.

— Read more in Landmine-hunting hero rat dies in Cambodia after stellar career at The Guardian. Hat tip to Jalapeno!

La Nuit Tresor Intense

Posted by Robin on 11 January 2022 Leave a Comment

Model, roses, food, for Lancôme La Nuit Trésor Intense.

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