The spot for Issey Miyake L’Eau d’Issey Pivoine and L’Eau d’Issey pour Homme Vétiver. Below the jump, a quick video about the wooden caps.
In the morning, my nose is very precise
In the morning, my nose is very precise. Obviously by midday I can still smell very well but there’s an olfactory fatigue that sets in. This is something that I noticed early on in my career. Like an athlete, I’m trained now and my days can be much longer.
For me, there’s nothing worse than if I go to a dinner in the evening and people ask me to smell what they’re wearing; at the end of the day I really can’t smell anything anymore. When people ask me this question and I have to smell their neck, I smell them as much as I smell their fragrance. It’s very troubling.
— Read more in Hermès Perfumer Christine Nagel Takes Us Through Her Workday at The Kit.
I would say we were good together
Adriana Lima for the newly reintroduced Heavenly from Victoria's Secret.
Muguet 2023
The bottle porn spot for Guerlain’s 2023 edition of Muguet. Then below the jump, le making of with French ceramicist Karen Swami.
Honoring the seminal olfactory influences
Attars are a category of perfumed oils that have been an enduring method of perfumery in parts of South Asia, the Middle East, and Africa for centuries. Now, a new generation of brown and Black brands is trying to pull off Attar 2.0: a budding revival and reimagining of this historic scenting tradition. For the founders, it’s about more than just building a perfume brand or offering a new format: It’s a way of honoring the seminal olfactory influences their cultures have had on them, as well as on the fragrance world. It’s also an attempt to negate the erasure of people of color from modern perfumery, which has been dominated by Eurocentricity.
— Read more in Attar, the Millennia-Old Fragrance Tradition, Is Poised for a Major Comeback at Vogue.