The spot for Serge Lutens Écrin de Fumée. Then below the jump, the spot for Poivre Noir.
The sparkling stars in the mirror
In collaboration with creative studio Fondamentale, Mugler used FFFACE.ME’s AR mirrors to launch three augmented reality installations in Charles de Gaulle Airport in Paris, Alexa Mall in Berlin and Pep mall in Munich. The installations allow visitors to view themselves on a screen, with the AR mirror applying a digital constellation overlay to their appearance through augmented reality once they “spray” Angel Elixir. The sparkling stars in the mirror are inspired by the perfume’s iconic star-shaped bottle. Visitors can tap on the screen to record a photo or video of themselves that they can download and share.
— Read more in Mugler's AR Mirror Turns You Into a Constellation at AdWeek.
Take me to Hydra
A spot for Miller Harris Hydra Figue.
It makes things beautiful
The rose harvest "gives you a bit of hope, it makes things beautiful, it calms you down -- it gives you strength to carry on", said Leila al-Dirani, picking the flowers from her family's land in the village of Qsarnaba.
— Read more in Scent of tradition lingers in Lebanon's 'village of roses' at AFP via Yahoo.
Guerlain x 4
Four videos from Guerlain for recent collector bottles. First, a bottle porn spot for Bouquet de la Mariée Murano Edition, followed by (below the jump) a piece on glassmaker Aristide Najean. After that, the bottle porn spot for Reve d’Amour by Nadine Kanso, followed by a piece on Ms. Kanso.