A quick spot for Eau de Rochas Citron Soleil.
Inverness
A quick spot for Memo Inverness.
Waking up in a room that smells like a citrus grove is divine
Waking up in a room that smells like a citrus grove is divine. When I open my eyes and turn off my alarm in a cloud of confusion, the scent helps ground me into reality. Of course, if I didn't get enough sleep the night before, the smell of oranges doesn't change the fact that I'll wake up tired. However, it helps to pull me out of that groggy state and into a pleasant wake-up routine.
— Read more in This Citrus-Scented ‘Alarm’ Has *Finally* Gotten Me To Stop Pressing Snooze Every Morning, and Helps Me Wake Up Feeling Refreshed at Well + Good.
Dedicated budgets
As traditional oud fragrances and international scents compete to be the top pick of perfume enthusiasts, we delve into the hidden formula behind the most sought-after perfumes in the region.
From setting aside dedicated budgets to always looking for exclusive scents, perfume consumers have created such a high demand in the region that, according to market projections, the fragrance industry in the Middle East is expected to attain a market value of $4.4 billion by 2027. Saudi Arabia and the UAE emerge as the dominant players, constituting the two major markets for perfumes and fragrances in the region.
— Read more in Scented Stories: Decoding the fragrance trends in the Middle East at Zawya.
Vibrant Odyssey
The spot for Memo Ithaque.