The holiday video from Hermès.
That’s where making a fragrance becomes making a soup
That’s also why he’s not a fan of consumer testing. “It’s a tool, but it’s about how you use the results,” he says. “Some clients use the consumer testing to please everybody and they need to check all the boxes. And that’s where making a fragrance becomes making a soup. I’m always more in the niche world, and trying to do something different — I’m not doing it to please everybody.”
— Perfumer Jérôme Epinette, quoted in Inside the Mind of Beauty’s Most In-demand Perfumer at Women's Wear Daily.
Inside the dream
The trailer for Inside the Dream, a new documentary following perfumer Francis Kurkdjian as he creates J'Adore l'Or. In French with English subtitles; available for streaming on Amazon Prime now.
Perfumers categorize smells in a way similar to ranges of music
This weekend, the Philadelphia Orchestra will perform the U.S. premiere of a new composition that asks: What’s that smell?
While writing “Ephemerae,” Peruvian composer Jimmy López Bellido learned that perfumers categorize smells in a way similar to ranges of music: high, middle, and low. So he wrote his concerto in three movements: the first is “Bloom” with its citrus floral tones, and the second is “Primal Forest,” evoking pine and lavender.
“The third one is called ‘Spice Bazaar,’” he said. “You have the feeling that you’re walking within a bazaar full of spices somewhere in the world, in an open-air market full of merchants and you’re infused with all these smells.”
— Read more in The scent of a symphony: The Philadelphia Orchestra premieres a new work about how music smells at WHYY.
Happy holidays x 3
Xmas gift videos from Acqua di Parma, and below the jump, Issey Miyake and Giorgio Armani.