
Folie à Plusieurs has launched their second ambient fragrance,* Love Exposure. Like their first, Mood Indigo, Love Exposure was inspired by an art film and was used to scent the theater when the film was shown in Berlin at Soho House…
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Folie à Plusieurs has launched their second ambient fragrance,* Love Exposure. Like their first, Mood Indigo, Love Exposure was inspired by an art film and was used to scent the theater when the film was shown in Berlin at Soho House…
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Say goodbye to the scented candle. Scent branding has moved into the living room.
While decorators, fashion designers and celebrities have been using candles to brand themselves at least since the late 1990s — Sir Elton John once lent his name to scented rocks — it was less than a decade ago that hotels began using cold-air technologies to scent their public spaces. [...] Before long, the most unlikely places were being scented.
— From What Good Taste Smells Like, about scent diffusion systems for home use, at the New York Times.
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Folie à Plusieurs is the new fragrance brand of Kaya Sorhaindo, one of the original founders of the Six Scents Fragrance Initiative. The brand’s first perfume release will be this fall, but in the meantime the brand is collaborating on Le Cinéma Olfactif, pairing art house films with ambient fragrances developed by perfumer Mark Buxton. The films are being shown in Berlin at Soho House…
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Guerlain has launched Eau de Cashmere, the third in their series of scented fabric sprays that includes Eau de Lit and Eau de Lingerie…
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Katz’s Delicatessen in New York City has introduced a Chocolate Egg Cream scented candle. If you’re not familiar with egg creams, here’s the helpful Wikipedia entry, or check out The Daily Meal’s list of New York City’s Top 10 Egg Creams…