Niche line Nomenclature “celebrates design in perfume chemistry by showcasing today’s most inspiring, exclusive molecules.” The Nomenclature line presents synthetic perfume ingredients. I have a hard time thinking of an “inspiring” new scent molecule! Please comment if you have a favorite!
Nomenclature says:
While natural essences bask in the limelight, synthetics are the clandestine infiltrators that spark off fragrant revolutions. It was the discovery of coumarin that yielded the first modern perfume, Fougère Royale, in 1881. Aldehydes lent their abstract sheen to Chanel N°5. Ethyl-vanillin enhanced Shalimar’s plush cleavage. Hedione® breathed its radiance into Eau Sauvage. And no contemporary scent could do without synthetic musk or the ubiquitous Iso E Super. Whether they imitate nature, tease out its innermost secrets or veer off into botanically impossible smells, synthetics are the true building blocks of perfumery. Elegant solutions discovered by scientists, wafting from labs onto skin and into your nose.
One certainly would expect such talk from firms like Firmenich who developed and patented Violettyne®, the focal ingredient in Nomenclature Lumen_esce…
