Happy Friday and happy Eiffel Tower Day! Our community project for today: wear a perfume that says Paris to you, or that has Paris in the name, or ?
What fragrance did you pick? As always, do chime in with your scent of the day even if you’re not participating in the community project.
Reportedly the most popular perfume in France is Lancôme La Vie Est Belle, but I’m going with Guerlain Jicky (copying PriscillaE on Monday)…
The room dedicated to No5 – [Thomas du Pré de Saint Maur of Chanel's] personal favourite, he tells us – features Andy Warhol artwork that’s never before been shown to the public, as well as an interactive VR experience where you take on the role of perfumer Ernest Beaux in 1921, presenting Gabrielle Chanel with samples of what became the world’s most iconic perfume.
— Read more in A spectacular new fragrance exhibition, Le Grand Numéro de Chanel, opens in Paris at Harper's Bazaar.
Exhibits tackle questions like: How do the industry’s top “noses” create scents? Why was the original Eau Sauvage by Edmond Roudnitska such a popular bestseller? How is smell linked to memory? The answers are inside the stately mansion that was once the residence of the Roederer Champagne family, and more recently, Christian Lacroix’s maison de couture. At the end of the visit, a robot will fetch the fragrance matching your olfactory profile in the museum's gorgeous store.
— A new Grand Musée du Parfum will open in Paris this December (the last one closed in 2018). Read more in A Sneak Peek at Paris's New Grand Musée du Parfum at Condé Nast Traveler. Update: Nope, my mistake, still closed!
She was one of the great beauties of antiquity, and soon we are going to find out what the "Venus de Milo" smells like.
The Louvre in Paris has asked two of France's top "noses" -- otherwise known as perfume creators -- to come up with fragrances to go with some of its greatest treasures.
— Read more at Venus de Milo to get an extra whiff of glamour at France 24.
The installation, called Mille Facettes—A Thousand Facets of Olfactory Lights, was presented as an artistic interpretation of the new fragrance, purporting to take the visitor for some 90 seconds inside a diamond, or more accurately inside a Plexiglas box in which a white light was diffused into a million facets of colors, plunging the visitor into the creative mind of the perfumer.
— Cartier's pop-up installation for Carat can be found at the Cartier pop-up shop on Wooster Street in NYC, or at rue Vieille du Temple in Paris. Read more in At Its ‘Rendez-Vous’ Experience, Cartier Mines the Past and Present to Reinvent Classic Luxury at ArtNet.