To launch Phantom in the UK, Impero has conceived a futuristic immersive experience set within a spaceship that will land in London's bustling Spitalfields. Inside Paco Rabanne will host "The future of fragrance", a digital exhibition where six digital artists have created works inspired by the fragrance. Exhibits include a cosmic garden and a breathing computer-generated sculpture. The build is by experiential agency Bearded Kitten.

— Read more in Paco Rabanne hosts digital art exhibition inside a spaceship at Campaign.