
Marc Jacobs will launch Oh, Lola!, a new flanker to 2009’s Lola fragrance for women, in July. Oh, Lola! is described as lively and playful…
Posted by Robin on 20 Comments

Marc Jacobs will launch Oh, Lola!, a new flanker to 2009’s Lola fragrance for women, in July. Oh, Lola! is described as lively and playful…
Posted by Robin on 5 Comments
More limited edition collector fragrance bottles, with the usual disclaimers: in most of these cases, the juice is unchanged, just the bottle is “special” (or not, as the case may be), and some of these may not be available in the US.

From Marc Jacobs, a (cute as a button) limited edition refillable purse spray in the Daisy Eau So Fresh fragrance…
Posted by Robin on 4 Comments
The Marc Jacobs Daisy Cabs for Daisy Eau So Fresh toodle around London getting their pictures taken and whatnot, to the tune of Modern Girl by Sleater-Kinney (which as you may remember, they used for the original Daisy commercial). A little over three minutes, which may be two minutes more than what was called for.
Posted by Robin on 13 Comments

Remember those Marc Jacobs Daisy cabs? Probably not, but they're back, four of them, anyway, to celebrate London Fashion Week and the launch of Daisy Eau So Fresh. This time they're planted with grass, and they'll be roaming around London for the 1 week only. (via press release)
Posted by Robin on 50 Comments

Daisy Eau So Fresh is the latest from Marc Jacobs, and it’s reportedly going for a younger audience than the original (and very popular) Marc Jacobs Daisy. Daisy, which came out in 2007 (time flies!) had a pleasant and likable juice — fruity floral, but not too fruity and not too floral. It also had a well-known designer name, a young, laid-back advertising campaign, plus a massively cute bottle. It was easy enough to see why it sold like gangbusters.
That anyone on earth would smell Daisy and think ‘wow, that’s just too mature for me’ seems somewhat unlikely, but whatever: they’ve already done a stronger version, and now we have Eau So Fresh, the lighter version. Wisely, they made some minor, pinkifying alterations to the bottle, but they kept the design reasonably close to the original. If you were dying to own the Daisy bottle, you might reasonably be expected to want this one too…