When you start out as a young perfumer, you get told to think about who will wear the fragrance. They say, ‘She’s like this, she’s like that, she drives a BMW.’ And that used to be exciting to me. But now? It doesn’t make sense to me at all. Christian Dior once said, ‘My models are all the women of the world.’ And it gives me such a relief to hear this, because this is for the widest audience possible.

— Perfumer Francis Kurkdjian on the new version of L’Or de J’Adore. Read more in Dior’s Golden L’Or De J’Adore Is A Cult Scent In The Making at British Vogue.