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Browsing by tag: edmond roudnitska

A completely new innovation

Posted by Robin on 26 July 2025 6 Comments

These two green elements are present in green leaves and green fruit (like kiwi and bananas)—they provide a spring, burgeoning, sappy, fresh-cut-grass kind of smell. Roudnitska used them to the biggest advantage in this perfume, providing a completely new innovation for a perfume that was already quite innovative because it was very minimalistic in conception. But then the coronation of this beautiful floral harmony was to put this completely new green, very ethereal and powerful dominance to make the fragrance completely new.

— Perfumer Rodrigo Flores-Roux on Edmond Roudnitska's Diorissimo. Read more in The 12 Favorite Fragrances of Famed Perfumers at Harper's Bazaar.

The vivid crimson Etoile de Hollande rose

Posted by Robin on 24 September 2019 10 Comments

Rose & Cuir’s origin story begins in a verdant garden planted more than 70 years ago by Edmond Roudnitska, the perfumer behind such midcentury masterpieces as Diorella and Diorissimo, outside his Côte d’Azur studio. It was there that Roudnitska first smelled the vivid crimson Etoile de Hollande rose that inspired him to create Rose de Rochas for couturier Marcel Rochas in 1949, and there that, in 2018, Roudnitska’s son Michel happened to wave that long-discontinued eau under the discerning nostrils of [Frédéric] Malle and [Jean-Claude] Ellena.

— Read more at Jean-Claude Ellena Is the Picasso of Perfume at Town & Country.

Malle x 4

Posted by Robin on 2 December 2016 Leave a Comment

First up, two videos (one is below the jump) about Frédéric Malle’s new boutique in the Marais district of Paris. The boutique was designed by the architecture firm of Jakob + MacFarlane (and there is an article with lots of pictures at designboom).

Below those, first, a video telling the story behind the brand. Below that, perfumer Michel Roudnitska talks about Le Parfum de Thérèse, created by his father, Edmond Roudnitska.

Read the rest of this article »

Happy 50th, Eau Sauvage

Posted by Robin on 10 June 2016 5 Comments

Edmond Roudnitska's masterpiece, Eau Sauvage, is half a century old. Warning: smoking, and animated, Gruau-inspired nudity.

Diorling, Diorama, Eau Fraiche

Posted by Robin on 9 June 2014 6 Comments

You have to realize that I never knew my grandfather, who was the founder of Parfums Christian Dior. [...] Obviously Diorling, Diorama, Eau Fraiche — which is a very nice fragrance — and Diorissimo, which is of course probably the best of that bunch, were made between my grandfather and Monsieur [Edmond] Roudnitska. My mother worked with him on Eau Sauvage and on a very, very good fragrance called Diorella. It didn’t enjoy the same success [as the others] but it is one of the best fragrances ever released by Dior. So working with Roudnitska for me — and it wasn’t really working with him because he had already passed away when we launched it — and connecting with Madame Roudnitska was very emotional for me.

— Frédéric Malle, talking about his brand's release of Le Parfum de Thérèse. Read more at Perfumer Frédéric Malle: Matchmaker Extraordinaire at The St. Petersburg Times.

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