Kenzo will launch Flower By Kenzo La Récolte Parisienne, a new fragrance for women. Flower La Récolte Parisienne is a flanker to 2023’s Flower Ikebana, which was a flanker to 2000’s Flower fragrance for women, and was inspired by an urban garden of Franco-Japanese horticulturist Masami Charlotte Lavault, the founder of Plein Air Paris…
Paco Rabanne will launch Fame Intense, a new flanker to 2022’s Fame, and Phantom Intense, a new flanker to 2021’s Phantom…
“Both of my grandmothers were chefs so I grew up in the kitchens and smelling the fields of flowers around our house,” she said from her home in Paris. Ms. [Dora] Baghriche, a senior perfumer at the fragrance development company Firmenich, has since created scents for major fashion houses like Yves Saint Laurent and Estée Lauder.
But one of the most unusual challenges of her career came when an unexpected brand asked her to design a fragrance for new spaces they were building called “experience centers.”
The brand was Mastercard, befuddling Ms. Baghriche, 43. “When Mastercard told me what they wanted to do, my first question was, ‘Why?’” she said.
— Read more in When You Think About Your Credit Card, Does a Fragrance Come to Mind? at The New York Times.
Narciso Rodriguez will launch All Of Me, a new floral musk fragrance for women, in August…
I grew up in Algiers (the capital city of Algeria), I lived in a bucolic street called “street of the pines”. This street is lined by majestic pine trees. Every day when I came back from school, I observed these huge trees, and I smelled their woody fresh, balsamic, and resinous smells. Their invigorating scents mingled with the solar fragrance of the jasmine flowers in my garden. This beautiful Mediterranean scent is my childhood memory.
— Read more in Catching Up With Dora Baghriche Whose New Fragrance Can Make You Smell Powerful & Popular at Elle India.