Sarah Jessica Parker will launch Stash SJP, a new “fragrance for the human being”, this weekend. The “concept and idea” for Stash SJP predates that of Lovely, the star’s first fragrance, which launched in 2005 under arrangements with Coty. The Sarah Jessica Parker license is currently held by The Lovely Distribution Co…
Canadian singer Michael Bublé has launched By Invitation, his debut fragrance…
David Beckham has launched Beyond Forever, a new fragrance for men. Beyond Forever is a flanker to 2015’s David Beckham Beyond…
Sean John Fragrances will launch Sean John, a new fragrance for men, in October…
Singer Ariana Grande has launched Sweet Like Candy, a new “tempting twist on the original debut fragrance”, 2015’s Ari by Ariana Grande…