Luscious Pink is the second fragrance from Mariah Carey, and follows last year's M by Mariah Carey. Elizabeth Arden, who holds the license for Mariah Carey's perfume line, is hoping the new scent will find an audience in the growing Asian perfume market, and so the tag line, “Embrace the Ethereal” is more than just the usual hyperbole — you'd expect “inoffensive” rather than “unusual” or “big statement” from such a thing, and that's just what you'll get with Luscious Pink.
Elizabeth Arden is calling Luscious Pink a “sparkling floral”; to my nose, the emphasis is laid on the sparkling far more than the floral. The opening is fresh and diffusive, with pale pink fruits — I don't know what fruits those would be, in particular, but that's what they smell like: pale pink fruits…
Rocawear, the fashion label established by rapper 
As 