I am not a J. Crew customer. Well, I used to be, back in the early 90s when the J. Crew catalogue still catered to college students and I was still wearing baggy sweaters and oversized men’s t-shirts, but nowadays I find most of the brand’s offerings too high-priced for my wallet and too trend-driven for my taste. It took perfume to get me through the door of a J. Crew boutique last week — specifically, J. Crew’s collaboration with the niche brand Arquiste.
For this project, Arquiste recruited perfumers Rodrigo Flores-Roux and Yann Vasnier to “conjure up the Jan. 5, 1943, opening of ‘Exhibition by 31 Women,’ the first all-female modern art show in the U.S., curated by Peggy Guggenheim and displayed at her Art of This Century Gallery on East 57th Street in New York.” The two fragrances are No. 31, named for the number of artists in the show, and No. 57, named for the street where Art of This Century was located. Naturally, I couldn’t resist a back-story like that. To my relief, the fragrances turned out to be well-crafted, affordable, and very pleasing on my skin…
