
Balenciaga has launched Balenciaga Paris L’Eau Rose, the latest in the series that includes 2010’s Balenciaga Paris and 2011’s Balenciaga Paris L’Essence…
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Balenciaga has launched Balenciaga Paris L’Eau Rose, the latest in the series that includes 2010’s Balenciaga Paris and 2011’s Balenciaga Paris L’Essence…
Posted by Robin on 48 Comments

Florabotanica is the latest from Balenciaga, and I was fully prepared to adore it for any number of reasons, not least being the presentation: I love the offbeat advertising images and that’s easily my favorite bottle of recent memory — and it’s one of those rare bottles that is even more alluring in person than in pictures (the minute I picked it up, I started calculating how much I had just spent on jeans and yoga pants and how much I could still spend that day without threatening the food budget). They brought back perfumer Olivier Polge, who developed 2010’s Balenciaga Paris, a fragrance that seemed an excellent start for the brand’s revival as a perfume house under the auspices of Coty. Florabotanica is a great name for a perfume, and I even love the design of the outer box. Designer Nicolas Ghesquière’s concept of a strange garden with beautiful flowers, but also dangerous flowers, sounded intriguing.1
The potential bad news was that it was geared younger than Balenciaga Paris; sorry, young ‘uns, but that usually — not always! — means some degree of dumbing down or fruiting up. That Florabotanica is fronted by actress Kristen Stewart means nothing to me either way; as usual, I had to google just to remember who she was, and don’t even ask me to comment on her recent “scandal”, I don’t know and I don’t care, and will only say that the increased publicity would seem a boon for Balenciaga. I found the very untraditional manner in which she is used in the advertising to be refreshing…
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Actress Kristen Stewart and designer Nicolas Ghesquière in a "behind the scenes" for Balenciaga Florabotanica.
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Balenciaga will launch Florabotanica, a new fragrance fronted by actress Kristen Stewart, in September. Florabotanica is aimed at “younger” consumers, aged 18 and up…
Posted by Robin on 68 Comments

Well, it’s supposed to be stronger but it’s not actually that strong—it just has a different language. It’s all the same elements but we are saying something different than we were with Balenciaga Paris, which was so much about the violets. This one has a metallic side, it’s about the violet leaves so it’s slightly more masculine and androgynous, too.1
That’s Balenciaga designer Nicolas Ghesquière talking about the new Balenciaga Paris L’Essence, the follow-up fragrance to last year’s Balenciaga Paris. And he’s telling the truth — so much so that I hardly need to write a review, and will prattle on only for the sake of anyone who really needed a little break this afternoon. So, those of you hoping for a more intense version of Balenciaga Paris’ muted violet elegance — perhaps with some sillage? — will be disappointed by L’Essence, although if what you’re after is a real wallop instead of a whisper, you can always turn to Tom Ford’s Violet Blonde.
L’Essence maintains the original’s sheer, close-to-the-skin feel, but intensifies the green notes in the early stages and the dry woody base notes later on. The floral aspect is nearly gone, and the powdery finish is even lighter than it already was. It does not really read as metallic to my nose (actually, it seems less metallic to me than the original), but there is an almost leathery feel (again, as advertised) to the dry down. On paper, it struck me as lighter than Balenciaga Paris, on skin, as ever so slightly more intense, considerably more chypre-ish and considerably more masculine…