The Fragrance Foundation has announced the semi-finalists for this year’s Fifi Awards, known as the “Oscars of the fragrance industry”. Each category will be whittled down to 5 fragrances next month; the final awards will be presented in May. Note that Armani Cuir Amethyste, a unisex, appears under both the men’s and women’s categories, and there are 11 semi-finalists for nouveau niche men’s due to a tie. The new award statue is shown at right.
And the finalists are…


