Next April (May in the US), Avon will launch Ironman, a new fragrance for men created in collaboration with World Triathlon Corporation's Ironman brand. The fragrance spokesperson will be Ironman competitor Matt Miller; the tag line is “Anything Is Possible”.
The Ironman fragrance is described as “a victorious fusion of energizing citrus and exotic spices spiked with rich woods”…
As previously reported, Patrick Dempsey, the star of Grey's Anatomy, will be launching a new fragrance for men in conjunction with Avon. Patrick Dempsey Unscripted will debut in November under the tag line “Follow Your Passion”:
Dempsey played a leading role in the development of Patrick Dempsey Unscripted and was intimately involved with the concept, name, package and olfactive notes…
Avon has introduced a new trio of fragrances “to capture every emotion”; the tag line is “Choose your hue…change your mood”.
Make Me Smile ~ In the yellow bottle. “Experience juicy mandarin and sparkling bergamot with a burst of radiant florals… pure joy!”…
Lollia has launched Imagine, a new fragrance for women:
A floral fragrance impression of the most beautiful day imaginable. Flowering Willow & Lotus float in, then flutter away leaving a trace of Orchid on their wings. Breezy Rice Flower and warm Coconut Milk mix with dew drop notes of Mandarin & Jasmine petals…
Next up from Avon: Bond Girl 007, a fragrance produced in “collaboration with the James Bond entertainment franchise”. The scent will debut this fall in conjunction with the upcoming Bond movie Quantum of Solace, and will be fronted by actress Gemma Arterton (who plays Agent Fields in the movie). An Avon spokesperson noted that “the iconic Bond girls are one of the most widely known aspects of the films — they're empowered, feminine and glamorous, so we're extremely pleased to capture that essence in our newest fragrance”…