Good evening, Now Smell This: it has recently come to my attention (to paraphrase actor Drew Droege playing “Chloé Sevigny”) that I crave gourmand perfumes. At least, that’s what a dozen “trend pieces” have recently told me. The trend cycle goes around and around, of course: people have liked wearing vanilla-accented and/or sweet-smelling fragrances for a long time, whether you look back a century to Guerlain Shalimar or just twenty-odd years to Bath & Body Works Warm Vanilla Sugar, Aquolina Pink Sugar and Britney Spears Fantasy (with its then-novel “cupcake accord”). Where to begin, if you’re curious about some of the latest gourmand scents? New releases are spawning at an unprecedented rate these days, and I can’t even pretend to be fully up-to-date, but here are two freshly “baked” fragrances that I’m enjoying, plus one from 2021 that has also captured my imagination.
I’ve been trying for a while to make the term “fleurmand” catch on, but it hasn’t, which is a shame because I’d love to use it here to describe Régime des Fleurs Fleur Éclair…
Ah yes, the last-minute impulse purchase. I’m still not immune to it, especially at Sephora: when I’m waiting on the inevitable line to pay, I can’t help browsing through the items that the beauty superstore has so thoughtfully placed in bins leading up to its cash register. Hershey’s Almond Lip Balm was my most recent such purchase.