Amouage has launched Luban Al Akhdar, a new addition to The Attars Collection.

...Renaud Salmon decided to take inspiration not from a specific location in Oman, but from a conceptual contemplation of one of the country’s most treasured resources: Frankincense. The particular variety of this prized resin that grows in Oman has long been considered one of the finest on earth, a sought-after commodity along the ancient world’s east-to-west trade routes. With their characteristic green hue, the resin tears of this quality of Frankincense display a strikingly multi-faceted scent profile, from bright-citrusy, to woody-smoky.

“Frankincense has featured in several creations at Amouage,” explains Salmon, “but this time, I wanted it to be handled in a totally novel way, as though it was being experienced for the first time by someone who has never encountered it before.”

Always keen to discover unknown facets of familiar materials, perfumer Quentin Bisch took Salmon’s idea of reimagining Frankincense to heart. Instead of treating it as a resin, he decided to approach it the way he would a flower, extending its reach and using complementary ingredients to persuade it to blossom and unfurl. Named after the Arabic words for ‘Frankincense’ and ‘green’, Luban Al Akhdar uses Citrus and Aldehydic notes for ethereal translucency, lifting the composition to the skies, while Myrrh and Labdanum reflect the chief ingredient’s unflinching connection to the earth. Abstract, indescribable and constantly surprising, Luban Al Akhdar is flinty, green, spirited, floral and dazzling: a true Frankincense of the imagination.

Amouage Attars Luban Al Akhdar is available in 12 ml, $540.

(via Amouage at Facebook, additional information via amouage)

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