"Pierre-François-Pascal Guerlain always knew how to adapt his creations by capturing the trends of his time,” explains Ann Caroline Prazan, Guerlain’s Art, Culture & Heritage Director. “He established the foundations of the Guerlain brand with a commitment to quality and innovation. Finally, he had the intelligence of the family by passing on his know-how to his sons, which means that today, we are the French perfume house, still in activity, with the greatest longevity."

— Read more in How Guerlain Evolved From Family Dynasty To Global Perfume Powerhouse at Forbes.