Virgil Abloh’s Off-White brand has introduced five more fragrances in the Paperwork collection: Solution No. 6, Solution No. 7, Solution No. 8, Solution No. 9 and Solution No. 10.
Solution No. 6 ~ Woody gourmand developed by perfumer Steve Guo. "It’s like rolling in caramel. But if you don’t know how that feels like, the SOLUTION NO. 6 is to try it. ‘Focus on the solution, not the problem’ as they say, is in its essence an Off-White unraveling of rum, chocolate, patchouli, black pepper, rose, vanilla, bergamot, distinguished by a caramel color." Additional notes include cardamom, pink peppe, davana, wine dregs, cedar, vetiver and labdanum.
Solution No. 7 (shown above) ~ Woody amber developed by perfumer Alexis Dadier. "Courage is beautiful, romantic and the SOLUTION NO. 7 to your daring craving self. This Off-White encouraging of bitter orange, fir balsam, cardamom, vetiver, ambroxan and sandalwood is characterized by a fearlessly passionate chartreuse hue..." Additional notes include ambrette seed, cardamom, coriander, tagete, gentiana, Marrakech wood, moss and musk.
Solution No. 8 ~ Floral amber developed by perfumer Emilie Bouge. "They say the most beautiful thing you can wear is… confidence. And SOLUTION NO. 8 with its trace of spicy saffron, pink-green-black pepper, ginger, myrrh, leather incense and vanilla, is your best daily combo dressed in a dove-gray exterior shade." Additional notes include bergamot, agarwood, musk, ambroxan and patchouli.
Solution No. 9 ~ Aromatic musky floral developed by perfumer Sidonie Lancesseur. "When you pursue pleasure, SOLUTION NO. 9 with its periwinkle detailing comes to bring you the satisfaction you seek with its chorus of tea, bitter almond, bergamot, rice accord, sesame, tonka, jasmine, and cedarwood." Additional notes include musk.
Solution No. 10 (shown below) ~ Woody musk developed by perfumer Sidonie Lancesseur. "For when you want to fill your life with experiences, have SOLUTION NO. 10 a forest green represented by pink peppercorn, patchouli, orange flower, cardamom and sea salt union is packed with personality to keep you going, so you can be where you want to be." Additional notes include musk and sandalwood.
Off-White Solution No. 6, Solution No. 7, Solution No. 8, Solution No. 9 and Solution No. 10 are available in 15 or 50 ml Eau de Parfum.
(quotes via obsentum, additional information via Off-White at Instagram, off---white)
That mug should sell a lot of bottles. 🤣
They’ve got 5 models, one for each scent, and all 5 look unique — not like regular “perfect” models. Worth looking at the Insta page to see…I think this is a better way to appeal to young people than whatever the 2024 version of Kate Moss is.
(Actually, even at my advanced age I find it appealing! But the day they pick 5 OLD unique models, well, that’s another 100 years in the future, assuming we make it that long)
Well, Loewe did use the 88 year old Maggie Smith in their recent ad campaigns. She certainly had a ‘unique’ look & 88 definitely fits your ‘OLD’ criteria !
But not for perfume, right?
Definitely there are older models for fashion and sometimes for skincare, but perfume, not so much.
I don’t have a problem with “unique,” which to me equals normal people. I do have an instant dislike regarding his expression. As for older, I’m seeing more and more older women in advertisements for the “beauty industry” which is long overdue.
Yes, I’m seeing those too! But not for new perfumes generally.
I totally agree with your comment; what’s with that facial expression?
Constipation?
GIVE. THE. PERFUMES. NAMES.
Yeah it would be nice.
I love the marketing vibe and this young man’s pretty pout! And I am definitely not the targeted demographic. Love the look, loath the perfumes named by number. Probably part of the de-labeling ethos of Gen Z. So I get it, but find it too difficult to warm to.
But what about the perfumes? Anyone tried them?