Singer Ariana Grande has launched God Is A Woman, a new fruity musk fragrance for women. God Is A Woman is named for Grande's 2018 song, from the album Sweetener.
A breath of fresh air for the senses...
Inspired by the grand power of nature, God is a Woman is composed of 91% naturally derived clean ingredients, a first for the accomplished Ariana Grande Fragrance franchise, and is 100% vegan and cruelty free. In the two weeks following the launch of God is a Woman, a contribution from every qualifying purchase of the fragrance will be donated to ocean clean up initiatives - globally.
"I'm beyond thrilled to celebrate the release of our first ever clean fragrance," says Grande. "We have, of course, been cruelty free but taking this next step moving into clean, with responsibly sourced materials and vegan ingredients, is something we are all very proud of. I really adore this fragrance and hope it makes everyone wearing it feel beautiful and empowered."
[...] Crafted by Robertet's Jérôme Epinette, the perfumer and artisan behind Byredo and Atelier Cologne, God is a Woman is an unexpected combination of luxurious, natural ingredients that will envelop you from head to toe. "God is a Woman presents an unprecedented duality in fragrance - an incredibly simple perfume structure built around some of the most coveted and exquisite natural materials available to me as a perfumer – specifically ambrette and orris. The way we crafted the scent represents what I feel is the future of perfumes; simplicity and luxury anchored to nature," says Jérôme Epinette, Vice President & Master Perfumer, Robertet Inc.
Additional notes include pear, rose, cedar and vanilla.
Ariana Grande God Is A Woman is available at Ulta, in 10, 50 and 100 ml Eau de Parfum. A 30 ml size will also be sold in some markets.
(via prnewswire, additional information via ulta)
Hmm. The notes sound ok. The bottle looks sort of interesting just sitting there. I would sniff this. Odd that they brag about the percent of natural materials….
I am not really sure if “naturally derived clean ingredients” means the same thing that I think of when I think of “natural materials”, but yeah.
I’m not sure about a perfume name that is a complete sentence: especially not one that has a subject verb and object. Not that this is the first – but it’s not so usual for a celebrity scent?
Killian has the ‘I don’t need a prince by my side to be a princess’. which is about 300% less punchy…
Talking of which: anyone else have an issue with the cosmetic market jumping on the feminist bandwagon?
Oh yeah – and I meant to say I totally want an Ariana Grande Perfume – unfortunately I get the dentist from Cloud…
Since she seems to be tying her fragrances to particular songs, I guess it’s bound to happen! And having not heard the song, I don’t even know if it’s a feminist song — AND, not going to look! But also, I have no issue with it. They are going to jump on whichever bandwagon attracts the most young people with money.
I have a problem with the cosmetic company’s making every name a sexual innuendo. It’s getting ridiculous and boring.
The mention of Robertet is waking me up. They do indeed produce some of the best naturals and are the last company I expected to see doing a celebuscent.
In terms of “clean ingredients,” I wonder if that’s a fragrance industry buzzword these days, or one specific to Robertet. Whenever I’ve stumbled across industry or company websites, it’s appeared they have annual themes like this.
But if “God is a Woman is composed of 91% naturally derived clean ingredients,” are the other 9% unnaturally derived or dirty? ?
I’m sure Robertet has done as many celebrity fragrances, for their size, as any of the fragrance & flavor companies…they do cheaper things than this, for that matter. Jerome Epinette did the scents for the Sonia Kashuk line at Target. You pay, they make 🙂
Thanks, interesting to know!
It’s just a marketing term cosmetic companies love to use lately. Unfortunately, it has no meaning because the industry has no agreed upon standards. It can mean whatever a particular company wants it to mean. Same with “sustainable”. I tend to avoid brands who do this because, really, what are they saying, that everyone else’s fragrances/lipsticks/face creams are “dirty”? I blame EWG and their chemical fear-mongering.