Laura Biagiotti has launched Roma Uomo Green Swing, a new flanker to the brand's Roma Uomo fragrance. Roma Uomo Green Swing is dedicated to active men and the world of golf.
To describe an active lifestyle I wanted to focus on contrasts, mixing vivacious fresh ingredients with more elegant notes. I chose bergamot and cardamom for a burst of freshness and added crisp notes of quinces for an appealing, modern touch. To create a stylish, sophisticated effect I blended vibrant green accents of violet leaves with refined Tonka bean facets. — perfumer Daphné Bugey
Additional notes for the woody green fragrance include geranium, cedar, vetiver and cashmere.
Laura Biagiotti Roma Uomo Green Swing is available in 40 and 75 ml Eau de Toilette.
(quotes via Angelini Beauty at LinkedIn, additional information via douglas.de)
If they don’t make a TV ad with that bottle being hit by a golf club (slowed down Matrix-style) then they are missing a once-in-a-lifetime opportunity.
So true!
Interesting how the release date is in time for Father’s Day (at least in the US)….
I don’t think it has been officially released in the US at all though….only seeing it in Europe.
Someone in their marketing needs to fix that. Golf-related Father’s Day gifts may be a trope, but it is profitable one