Thomas, who lives in Berlin, wants to find a new “handsome and rich” fragrance for personal and casual wear. He does not know much about perfume, but he is interested in exploring — especially the world of niche fragrance —and has good access to perfume stores. His price limit is about the same as a 50 ml bottle of a Tom Ford Private Blend, and he’d like his new scent to be long lasting, but without overwhelming sillage. Here is what we know about Thomas…
Spanish house Loewe has launched Solo Loewe Mercurio, a new fragrance for men. Solo Loewe Mercurio is a flanker to 2004′s Solo Loewe…
Happy Dr Seuss Day (aka National Read Across America Day, and today is also the start of Return Borrowed Books Week). You’re off to Great Places! Today is your day! Your mountain is waiting, So… get on your way! What fragrance are you wearing?
I’m in Astier de Villatte Commune de Paris 1871, which Kevin called “a lovely scented mix of country-walk…and cozy parlor”.
Reminder: 3/6 is the The Day of the Dude…
“It all started with our fried chicken-scented sunscreen launch in 2016, which really kickstarted these PR stunts and the integration of our unmistakable KFC scent into some of them,” said Staci Rawls, KFC’s chief communications officer.
Like the Quarter Pounder candles, KFC’s promotions get people talking every time, and they sell out every time. Rawls attributes this to a social media-driven “rapid-sharing culture.”
— Read more in Why Brands Like McDonald’s And KFC Are Embracing Marketing Gimmicks Like Burger-Scented Candles at Forbes.
Happy Leap Day! We’re marking the occasion with 4 questions. As always, answer as many or as few as you like, or just talk about something else. (And don’t forget to rabbit on Sunday!)
1. What fragrance are you wearing today?
2. Go back to the beginning, and tell us about the fragrance that sent you down the rabbit hole.
3. Tell us about the fragrance that changed your perception of a note or accord or fragrance family.
4. Tell us something wonderful — a great new recipe or TV show, something fun you did recently, any fantastic plans you have for the future, really, anything…