Anjelica Huston, Florence Welch, Jodie Turner-Smith and Susie Cave at La Scarzuola for Gucci Bloom Profumo di Fiori.
Gucci Bloom Profumo di Fiori ~ new perfume

Gucci has launched Bloom Profumo di Fiori, a new fragrance for women. Bloom Profumo di Fiori is a flanker to 2017’s Gucci Bloom, and is fronted by Anjelica Huston, Florence Welch, Jodie Turner-Smith and Susie Cave…
Chanel Coco Mademoiselle L’Eau Privee ~ new fragrance

Chanel will launch Coco Mademoiselle L’Eau Privée in August. Coco Mademoiselle L’Eau Privée is a flanker to 2001’s Coco Mademoiselle, which was a flanker to 1984’s Coco; it will be fronted by Keira Knightley…
Friday scent of the day 7/31

Lo and behold, Friday. (Also, World Ranger Day.) Our community project for today is best of summer…wear the perfume you’re reaching for the most this summer. (If it’s winter where you are, wear the perfume you’re reaching for the most this winter.)
What fragrance did you pick? As always, do chime in with your scent of the day even if you’re not participating in the community project.
I have two oldie but goodie favorites this summer. One is Carthusia Mediterraneo, which I tend to spray on in the late afternoon, and which tends to disappear by dinner. Then, at bed time, my trusty stress reliever, Aftelier Ancient Resins…
Such great choices
My earliest memories of fragrance came from my mother, my cousin Deanie, and grandmother. My grandmother always wore Joy by Jean Patou; she never changed. She had one fragrance, day and night, any occasion—period. My mother was a little bit more trendy with her love and interest in fragrances, changing them out for different purposes or occasions. But I distinctly remember her wearing Red by Geoffrey Beene! And then my cousin Deanie wore this fragrance called Bandit by Robert Piguet. Bandit stood out because of the name and box, and because the woman who wore it was so wonderful. I just always attributed that to her, feeling like she made such great choices that all felt like they were part of who she wanted the world to see, you know?
— Designer Marc Jacobs (who has just released Perfect) on his early perfume memories. Read more in Marc Jacobs on His New Fragrance, Self-Care in Quarantine, and the Industry Change He Wants to See at Vogue.