Giorgio Armani will launch Because It's You for Women and Stronger With You for Men. The new fragrances in the Emporio Armani range are intended as the "olfactive embodiment of authentic modern-day love".
These double rings are evocation of bodies wrapped around each other, as symbol of this powerful love. 2 fragrances with a strong personality. An alliance that balance & empower each other.
Because It’s You ~ Developed by perfumer Anne Flipo, with raspberry, neroli, rose vanilla and musks. In Eau de Parfum.
Stronger With You ~ Developed by perfumer Cécile Matton, with cardamom, pink pepper, violet leaves, vanilla, sage and chestnut accord. In Eau de Toilette.
Giorgio Armani Because It's You and Stronger With You will be available in 30, 50 and 100 ml. Look for them in June.
(first quote via wwd, second quote via giorgioarmanibeauty-usa)
My flanker would be, Better Off Without You (s)!!!!!
The fragrances sound alright, but those names gotta hit the road! !!!
LOL. 😀
EXCELLENT!! And yes, the flanker possibilities are endless.
Because it’s You or Someone Like You?
Ha! Perfect.
Exactly, Bear! I just laughed out loud for realmover those names!
Poor costumers that will try to find it and don’t remember its name and poor sales people lol Besides that, i would like to try them anyway based on the notes.
They don’t sound bad! And chestnut seems to be having a moment.
Probaly there is a new base or specialty available for perfumers
What is L’Oreal doing with this brand? Are they trying to lose the fragrance license on purpose? Those names sound like things better suited to H&M, Zara or even Gap fragrances…and more than a little “down market”.
In my best Simon Cowell voice: That’ll be a no from me.
The whole Diamonds thing was a little downmarket too though — also Emporio Armani.
Was That You? – – – – ewwwww! But yes the notes on the masc do pique my interest…
Looks like they are referencing that 1932 b&w photo “Lunch atop a Skyscraper” with the New York construction workers sitting on a steel girder.