Perfumer Francis Kurkdjian walks around Paris in this new spot for Maison Francis Kurkdjian Petit Matin and Grand Soir.
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What a lovely short clip! I think what I enjoyed the most is that it brought to mind what I remembered perfume advertising to be many years ago….very visual and evoking a feeling and sentiment ….as a perfume fanatic in the 70s and 80s these types of ads were very influential to me as there were no lists of notes and the perfumer was unknown….I miss the “mystery” sometimes as we have become so analytical and able to take apart all of our fragrances….this short video has actually made me want to sample these two fragrances and not a word was spoken….to me that is success with regard to advertisement!
Oh, how lovely! Reading your comment made me enjoy the video more than I did the first time.
Chocolatemarzipan, I couldn’t agree with you more…it is such a delightful clip! I am looking forward tosamplying these two fragrances.
I love it too, very atmospheric and beautiful. I haven’t tried much of his line, but this is certainly an invitation.
He has done a good job with videos in general.