• About
  • Login to comment
    • Bluesky
    • RSS
    • Twitter

Now Smell This

a blog about perfume

Menu ▼
  • Perfume Reviews
  • New Perfumes
  • Archives

Persistent dreams

Posted by Robin on 11 February 2014 7 Comments

Model Erin Wasson for the upcoming Cartier La Panthère.

Filed Under: perfume in the news
Tagged With: cartier, video

Advertisement


7 Comments

Leave a comment, or read more about commenting at Now Smell This. Here's our privacy policy, and a handy emoticon chart.

  1. melissa says:
    11 February 2014 at 12:45 pm

    I like this a lot — the way they’re having her serve up some jungle cat style instead of a CGI panther — but tbh I’m so excited about this launch that the ad could have Tebow in 80s hair band gear and I’d probably convince myself to like it.

    Log in to Reply
    • Robin says:
      11 February 2014 at 12:53 pm

      I can’t decide. She has the perfect look, but even though it was only 30 seconds, I got bored waiting for something to happen. But looking forward to the scent in any case — so agree, doesn’t matter what they did.

      Log in to Reply
  2. eaudemale says:
    11 February 2014 at 1:50 pm

    Where is the part that she transforms into a Panther? Who edited this?

    Why ads are not fun anymore like the Gaultiers (gotta love the new Classique and the old ones were so trashy and chic), the No. 5 Red Riding Hood, Egoiste…

    Never forget http://www.youtube.com/watch?v=YC_er-wJlXU

    Log in to Reply
    • Robin says:
      11 February 2014 at 1:56 pm

      They definitely could have had more fun with this. Cartier’s commercials are generally pretty conservative, though.

      Log in to Reply
    • kindcrow says:
      11 February 2014 at 9:25 pm

      If you want to see a panther transformation, watch this clip of the 80s TV show “Manimal.” http://www.youtube.com/watch?v=6iQ-mzYRl3s

      Log in to Reply
  3. nozknoz says:
    12 February 2014 at 1:36 pm

    I’m accustomed to the astonishing Cartier Christmas ads so this seems…tame. But I don’t really remember what they’ve done for their perfumes before, if anything.

    Log in to Reply
    • Robin says:
      12 February 2014 at 3:07 pm

      The one for Baiser Vole was kind of tame, but not so much as this one:

      https://freebox.it.com/2011/08/24/two-for-baiser-vole/%3C/a%3E%3C/p%3E

      Log in to Reply

Leave a reply Cancel reply

You must be logged in to post a comment.

Advertisement

Search

Recent reviews

Atelier Cologne Love Osmanthus
Moschino Toy Boy
Arquiste Misfit
Diptyque Eau Capitale
Zoologist Bee
Parfum d’Empire Immortelle Corse
Comme des Garcons Series 10 Clash
Frédéric Malle Rose & Cuir
L’Artisan Parfumeur Le Chant de Camargue
Yves Saint Laurent Grain de Poudre
Régime des Fleurs Chloë Sevigny Little Flower
Chanel 1957
Gallivant Los Angeles
Amouage Portrayal Woman

Blogroll

Bois de Jasmin
Grain de Musc
Perfume Posse
The Non-Blonde
More blogs...

Perfumista lists

100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
25 rose fragrances every perfumista should try
11 Cheap Perfumes Beauty Outsiders Love

Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

Upcoming

List of upcoming Friday projects

6 January ~ damage poll

31 January ~ winter reading poll

Back to Top

Home
Archives
About Now Smell This :: Privacy Policy
Perfume Reviews
New Perfumes
General Perfume Articles
The Monday Mail

Glossary of Perfume Terms
Perfume FAQ
Perfume Books

Noses ~ Perfumers A-E :: F-K :: L-S :: T-Z

Perfume Houses A-B :: C :: D-E :: F-G
H-J :: K-L :: M :: N-O :: P :: Q-R :: S
T :: U-Z

Copyright © 2005-2026 Now Smell This. All rights reserved.