

Today we’re helping Molly. She says she’s a perfume novice, but she’s learning, and she wants to find a new day and evening signature scent. Her most recent signature scent was original Burberry for women, but she’s bored with it now, and she’d like to find something a little more interesting. She can spend up to $120 or so, but she’d rather spend less than $100, and she’d love to find something she can test locally (she has easy access to Macy’s, Sephora, Barney’s Coop and Blue Mercury). Here is what we know about Molly:
She’s a public interest attorney living in a large East Coast city in the U.S.
She’s married and in her early 30s. No kids yet, but they do have a cuddly labrador retriever, and one of her favorite pastimes is taking him for a hike.
Molly likes the outdoors, especially mountains, forests, and lakes, but she’s not much of a beach fan except in the off season.
She loves city living, trying out new restaurants, sipping good coffee or tea in a local cafe and curling up with a book on a rainy evening. Molly says she does well in social settings, but at heart, she’s more of an introvert.
Her taste runs towards the classic. A well-cut suit, heels and pearls for work, cashmere sweaters and dark-wash skinny jeans with brown riding-style for weekends.
Molly likes oriental and gourmand notes and fragrances…


