
Comme des Garçons will launch a new trio of fragrances under their Play label next month: Red Play, Black Play and Green Play. The new fragrances follow 2007’s Comme des Garçons Play…
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Comme des Garçons will launch a new trio of fragrances under their Play label next month: Red Play, Black Play and Green Play. The new fragrances follow 2007’s Comme des Garçons Play…
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Not unexpectedly, the multimillionaire star was drawn to the most expensive raw materials in recreating the memory of her mother's perfume from more than 40 years ago, the perfumer revealed. "She has a real appreciation of luxury," he enthused. But when cautioned about safety restrictions on her favourite ingredients imposed by the International Fragrance Association (IFRA), she became exasperated. "F*** IFRA!" she snapped at one point.
— Perfumer Stephen Nilsen talks to Katie Puckrik about what it was like to work with Madonna on Truth or Dare. Read more at Madonna's perfumer suggests the popstar remains a hard to woman to please at the Guardian.
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How much does a perfume’s back story matter to you? It has long been an axiom in the fragrance industry that the back story is key to commercial success. Along with the other design elements — the packaging, the advertising, etc — it ought to help attract the appropriate consumer audience, and to allow the customer to make an emotional connection with the fragrance and the brand. When it works, it works, when it doesn’t…well, that’s essentially why we do the Prix Eau Faux, right? And why young people everywhere rolled their eyes at Calvin Klein In2U (to name just one egregious misfire) before they even smelled it.
I was thinking of all this when I first smelled the latest from Annick Goutal, the unisex fragrance Nuit Étoilée. The name makes reference to Van Gogh’s masterpiece, and the brand’s press materials mention a “dream world” and a solitary communion with nature…
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French niche line Phaedon, which launched last year with six fragrances, has added two more to the line: Verveine Figuier & Coton Egyptien…
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Model Frida Gustavsson in a "behind the scenes" of the photo shoot for Anna Sui Fairy Dance.