Tom Ford will launch Tom Ford Noir in October. Tom Ford Noir will be the third fragrance for men in the brand’s Signature collection, after 2007’s Tom Ford for Men and 2009’s Grey Vetiver…
Eau de Grape Slushie
A cursory smell session at Macy’s suggests the younger the celebrity and the cuter her image, the more sugary the scent. Katy Perry has described her second scent, Meow!, as “very sweet” and “inspired by that magical place, Candyfornia!” Selena Gomez launched a scent this summer so cloying it could be called Eau de Grape Slushie.
— Read more at Bieber in a Bottle: The exploding market of celebrity perfumes at Slate. Hat tip to Aparatchik!
The Tuberose of My Resistance
Note: the following is an excerpt from Alyssa Harad’s (yes, our Alyssa!) just-published Coming to My Senses: A Story of Perfume, Pleasure, and an Unlikely Bride. Tomorrow, join us again for a Q&A with Alyssa about her new book.
Andy Warhol, who knew a thing or two about perfume and cool (a serious devotee, he was buried clutching a bottle of Estee Lauder’s Beautiful), wrote that perfume is another great way to take up space. Nobody knows this better than adolescents, even if they generally all want to take up exactly the same kind of space.
Perhaps you remember clouds of Alyssa Ashley and Drakkar Noir, or Anais Anais and CK One. In my junior high, Ralph Lauren reigned supreme. The boys–the right boys–wore Polo, splashing it on with abandon from the handsome hunter-green bottles they kept in their lockers. Their female counterparts patrolled the halls in clouds of the original Lauren, passing that deep-red square bottle from girl to girl until all were fully anointed.
Polo was a swoon-worthy scent of deep, smoky-sweet woods and gentlemanly confidence, good even when broadcast at very high volume…
When you smell something, it’s forever
When you see a watch, it's easy to forget it. But when you smell something, it's forever. The smell goes directly to the emotional part of our brain.
— Daniel Fong of Skywork Design talks about the green tea fragrance used in Oriental Watch Co stores. Read more at Nose for business: Do scents make you spend? at CNN. Hat tip to Maria!
Black like the soul of fame
A short film in support of the upcoming Lady Gaga Fame fragrance. If you missed the print ad, it’s below the jump.