I like Caldrea’s home fragrance products for several reasons. They have attractive packaging designs — clean and modern. Their fragrances are sophisticated but easy to live with. And they’re promoted with well-written, accurate descriptions that provide just enough information and atmosphere without going overboard. (Believe me, the more press releases and company websites and “dear blogger” e-mails I read, the more I appreciate this last point.)

Here is Caldrea’s official fragrance description for its Sea Salt Neroli products: “Inspired by bright, clear mornings at the shore, this watery composition opens with sparkling essential oils of Lemon Verbena and warm spice from Cardamon…”

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