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Browsing by date: 2011

The Perfection of an Ingredient: a Perfumer in the Food World ~ out of the bottle

Posted by Alyssa on 1 September 2011 21 Comments

Aroma by Aftel & Patterson

When I explain who Mandy Aftel is to people outside the perfume world I often call her the Alice Waters of natural perfume. Both women are pioneers — influential innovators in their respective fields. Just as Waters combined her passion for local, organically grown food with fine cuisine, Aftel combined her love of botanical essences with a sophisticated understanding of perfumery. And they’re neighbors: Aftel lives and works a block from Waters’ famous restaurant Chez Panisse in Berkeley, California.

But it wasn’t until my recent conversation with Aftel about her food work that I realized just how deeply involved she was in the culinary world. She has lectured vintners at Coppola Winery and sommeliers at Thomas Keller’s renowned restaurant, The French Laundry. She has taught alongside White House pastry chef Billy Yosses, and worked with a long list of celebrity chefs including Dan Barber, Wylie Dufresne and David Chang. Food scientist Harold McGee has become a friend. McGee’s newest book is on flavor, and he stopped by Aftel’s studio not long ago to sniff a few things and talk about the importance of aroma in food.

“It’s a deep question,” she said, when I asked her about the connections between her perfumery and her food work. “I do go back and forth from food to perfume and perfume to food, but I see them as very, very similar in my mind and I always did.”

“I was eating and cooking before I was a perfumer,” she continued…

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Penhaligon’s Juniper Sling ~ new fragrance

Posted by Robin on 1 September 2011 27 Comments

Penhaligon's Juniper Sling

Penhaligon’s has launched Juniper Sling, a new fragrance “inspired by London Dry Gin and the gin-drinking Bright Young Things of the 1920s”…

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Online fragrance shopping

Posted by Robin on 1 September 2011 2 Comments

New at dillards: Burberry Body, John Varvatos Star USA, Fan di Fendi.

New at escentual (UK): Lacoste Challenge Refresh.

New at indiescents: 1000 Flowers Fleur No. 1.

Deal at luckyscent: get free shipping on orders of $75 or more with coupon code fall11, good through 9/30.

New at neimanmarcus: Fan di Fendi, Jimmy Choo, Bottega Veneta (pre-order), Tom Ford Violet Blonde (pre-order), Tom Ford Jasmin Rouge & Santal Blush.

New at nordstrom: Burberry Body.

New at selfridges (UK): Burberry Body, Bottega Veneta, MAC Turquatic.

New at sephora: Diane von Furstenberg Diane.

New at ulta: Burberry Body, Kenzo FlowerTag, BCBG Max Azria, Bvlgari Charms, Calvin Klein Forbidden Euphoria.

Esprit Urban Nature ~ new fragrances

Posted by Robin on 1 September 2011 14 Comments

Esprit Urban Nature

Esprit has launched Urban Nature, a new duo in “celebration of a world in harmony – where one can find beauty in both nature and city”…

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Serge Lutens Vitriol d’Oeillet ~ fragrance review

Posted by Kevin on 31 August 2011 52 Comments

Serge Lutens Vitriol d'Oeillet

The perfume world is fickle. Though some perfume notes are perennial favorites — bergamot, sandalwood, and petitgrain come to mind — other ingredients become “problematic” over time. Once, Calone was all the rage…then, one day, perhaps due to overuse or a style shift in perfumery, Calone smelled dated. Not that long ago, rose-rich perfumes were considered passé. (Alongside antiquated rose were the scents of oak moss and carnation — suffering not only from associations with old times and ‘old folks,’ but difficult to work with, or re-create, due to IFRA restrictions.) Then, rose had a renaissance, a facelift, an attitude adjustment, and became “young” again, and is used in all manner of mainstream and niche perfumes, including men’s fragrances. Oak moss and carnation are still waiting for their rejuvenation treatments.

So, how do you “update” a dated aroma? How do you transform old-fashioned carnation, that much-maligned flower, associated with death, bad luck and bad taste, into something modern, edgy and desirable? One way would be to make carnation brazen: accent every facet of its scent, amplify its impact with newer, unusual perfume materials, make it bloom in a new way. Another tactic is familiar from the world of food…

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