
Carolina Herrera has launched CH L’Eau, a new flanker to 2007’s Carolina Herrera CH. CH L’Eau is described as “fresh and delicate”, and is aimed at a younger consumer than the original fragrance…
Posted by Robin on 17 Comments

Carolina Herrera has launched CH L’Eau, a new flanker to 2007’s Carolina Herrera CH. CH L’Eau is described as “fresh and delicate”, and is aimed at a younger consumer than the original fragrance…
Posted by Angela on 39 Comments

What kind of fragrance does a perfumer make for herself? When someone has smelled through the full range of olfactory materials and has the skill to compose something personal, what is it? In the case of Mandy Aftel of Aftelier Perfumes, it’s a dense, sophisticated floral oriental built on real ambergris, a perfume she calls “the most extravagant in my collection.” Fittingly, she named it Parfum Privé.
A few years ago I saw Aftel speak in New York City. Her casual, down-to-earth appearance set her apart from many of the high-heeled, artfully coiffed perfume industry women I’d soon meet at the Fifi semi-finalists’ awards breakfast. She was friendly but not pandering, and smart but not pretentious. My impression was she had nothing to prove, but was happy to share her love of natural perfumery if you were interested enough to listen.
Aftel said her route to becoming a perfumer wasn’t straightforward…
Posted by Robin on 24 Comments

Niche brand Heeley will launch Hippie Rose, a new rose and patchouli fragrance for women. Hippie Rose was inspired by the hippie movement — ‘peace, love and better days’…
Posted by Robin on 115 Comments

Today we’re helping Jeremy, who needs a new “all around scent”. Jeremy says he tends to devote himself to a fragrance for a few months and then move on, and he’s only just recently started to look beyond department store options. His perfect fragrance will have good lasting power, feel young and fun, and move past the citrus/aquatic scents he already knows and loves. He doesn’t care if it is marketed to men or women — he says he’ll wear anything so long as it doesn’t require shoulder pads. His price limit is $200, and he has excellent access to perfume stores. Here is what we know about Jeremy:
He’s in his early 30s and recently moved to Seattle.
His passions outside of work are baking desserts, swimming (he says he’s a “beach kid”), art deco and graphic design. His drink: a vodka cranberry.
Jeremy likes ripe citrus, lavender, fruits (especially berry) and leather…
Posted by Robin on 6 Comments