Penhaligon’s Sartorial is meant to conjure the scents of a tailor’s shop: Norton & Sons, Bespoke Tailors at No. 16 Savile Row; but I don’t get the vibe of a high-end tailor’s shop when I smell Sartorial — no scents of old wooden cabinets and floors or “motorized-metallic” aromas of hot, well-oiled sewing machines, no odors of new woolens and cottons. What I DO get when smelling Sartorial is the scent of men…not the natural body scent of men, but the scent of lots of ‘men of a certain age’ gathered in one place, all of them wearing old-fashioned, inexpensive (but not “cheap”) aftershave lotion on their faces.

Sartorial opens with a sparkling aldehydic and “wet” ozone accord. This “department store” fragrance accord leads quickly to familiar territory: metallic violet leaf that smells a tad ‘old fashioned’ and sedate. Perhaps it’s the ‘sedate’ part of Sartorial that gives me pause; every time I wear it I feel sad; my bad mood is no doubt due to some association I have with the overall smell of the composition…

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