Viktor & Rolf have introduced Flowerbomb Summer Fragrance La Vie En Rose (shown at right), a new lighter, warm-weather version of their popular Flowerbomb perfume, featuring notes of mandarin and bergamot. (via elle.nl) Also for summer, Paul Smith has reintroduced Paul Smith Sunshine Edition — you can find it now at Debenhams in the UK…
Tous H20 ~ new fragrance
Tous will launch H20, a new “ecochic” perfume for women inspired by the brand’s H20 jewelry collection and “born from the desire and conviction that a more just world is possible, and that the union between beauty and sustainability is yet one more step towards a more beautiful universe”. The glass bottle is 25% recycled glass, the fragrance’s packaging and handling is carried out by the Special Employment Center of the Arco Iris Foundation using materials certified by the Forest Stewardship Council…
Online fragrance shopping
Deal at crabtree-evelyn: store-wide 20% off, and get free shipping on orders of $55 or more with coupon code CAD55, good through 4/20.
Deal at esteelauder: get free shipping on all fragrance items, no coupon code needed, expiration date unknown.
Deal at saksfifthavenue: get free shipping on all orders with coupon code FAMSHIP9, good through 4/20.
New at sephora: Demeter Vintage Naturals, Diesel Only The Brave, John Varvatos Artisan.
I feel love…
Australian model Abbey Lee in the new commercial for Gucci Flora. The spot was directed by Chris Cunningham; the music is a remix of Donna Summer's I Feel Love. You can read more about the ad at Dazed Digital. (with thanks to iceagecoming for the link)
Making Sense of Scents
Making Sense of Scents is a new educational program for children in grades 3 through 5:
The power of scent is a remarkable thing, yet until fairly recently a clear understanding of how it worked remained a mystery. The Sense of Smell Institute, together with The Weekly Reader, The Fragrance Foundation and Les Christophs worked together to develop a fun, inter-active and highly educational kit, “Making Sense of your Scents!” to help students understand how the sense of smell works and the important role it plays in their daily lives. This is a first-of-its-kind program…