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A "making of" for the upcoming commercial for the Davidoff Hot Water fragrance for men, starring models Alexis Papa and Alyssa Miller. Warning: very brief flashes of upper body nudity.
Tom Ford, who notes that “today, we’re all in the mood for something simple, fresh, light and a little less heavy”, will launch the Tom Ford White Musk Collection in September with four fragrances: Urban Musk, Jasmine Musk, White Suede & Musk Pure.
Urban Musk features ambrette seed absolute extra, white pepper CO2, cumin, white honey, jasmine sambac, black plum, Tonkin musk…
But these days, the sweet smell of success is proving elusive as customers walk away from fragrance counters empty-handed. While department store sales of beauty products fell 3 percent in dollars in 2008 — a drop credited to the recession — the decline was most profound in the fragrance industry, according to NPD Group, a market research firm.
— From The Hunt for That Genie in a Bottle at The New York Times.
Victorinox will launch Victorinox 125 Years, a limited edition fragrance for men marking the company’s 125th anniversary, this month. Victorinox 125 Years was “inspired by the simple, seductive charm of a birthday cake” and is described as “elegant and masculine with a touch of tradition”…