
Next month, Azzaro launches Azzaro Pour Homme Elixir, a new variation on 1978’s Azzaro Pour Homme.
The new spicy amber oriental fragrance was developed by perfumer Michel Girard…
Posted by Robin on 8 Comments

Next month, Azzaro launches Azzaro Pour Homme Elixir, a new variation on 1978’s Azzaro Pour Homme.
The new spicy amber oriental fragrance was developed by perfumer Michel Girard…
Posted by Robin on 25 Comments
On the way down I stopped in the fragrance room and sampled the Laguna Beach body mist. It smelled like Jolly Ranchers being breathed on my face by Hayden Panettiere. Here the store also sells its California fragrance, which is spritzed on the mannequins every hour; it’s a noxious concoction that, I assume, is distilled from mink sex glands and the tears of broken-hearted teenage girls.
— Mike Albo of the New York Times visits the Hollister boutique on Broadway in A Long, Lusty Walk on a Short Pier. Many thanks to Jessica for the link!
Posted by Robin on 88 Comments


Time flies. Paris Hilton got into the fragrance game way back in 2004; by now, she’s something of an old hand. Her latest fragrance for women, Siren, launched earlier this summer. Siren is Hilton’s sixth fragrance for women and her ninth overall (there were three scents for men early on, but she seems to have given up on the men’s fragrance market as of late).
To recap: I thought the original eponymous Paris Hilton fragrance was just fine — not the stuff of genius, but adequate. Just Me was a bit less than fine, and Heiress was comically less than fine, so much so that I have a kind of a soft spot for it. Can Can was less than fine without anything funny about it to liven things up, and Fairy Dust was about the same. So there you are. I guess you could say that I’m not a huge fan, and in general, despite the stamp of official industry approval, I think the line is not as well done as some other celebrity efforts — Britney Spears, J Lo and Mariah Carey, among others, all do a better job.
Siren is fine, maybe even marginally more than fine…
Posted by Robin on 45 Comments

Bond no. 9 will launch Bond no. 9 Perfume, the line’s signature fragrance, this fall:
Since 2003, Bond No. 9 has advanced the art of perfumery with a riveting collection of New York neighborhood scents—from Wall Street to Chelsea Flowers to New Haarlem. But our latest fragrance, debuting in time for the holidays, takes a new direction…
Posted by Robin on 14 Comments
A "making of" for the commercial for Givenchy Ange ou Démon Le Secret, starring Uma Thurman (I've already posted the finished product here).
Update: the video is no longer available, sorry!