Agonist Parfums, a niche brand specializing in “unique fragrances embraced by handcrafted Swedish glass”, has launched their third fragrance, The Infidels:
The Infidel is inspired by the Nordic climate and culture with its melancholy, and it appeals to a feeling of jealousy and desire…
It has taken me three years to decide on the scent because I really like B.O. and I think it's sexy. I wanted to figure out a way to make it palatable to everybody.
— Sarah Jessica Parker, quoted in PARKER WORKING ON TOP SECRET B.O. FRAGRANCE at Contact Music.
Today we’re helping Jules, who is looking for a signature scent — something she can wear all day, every day. Jules has good access to perfume stores, and has not set a budget for her purchase. Here are a few details about Jules:
She’s in her early 20s, and considers herself “fairly minimalist in aesthetic” — she likes clean, classic fashion that is “understated but still directional”, and she “prefers monochromatic expression in clothing and photography”.
Jules says she is shy, but she strives for deep relationships with people she knows.
She is a pianist, and and prefers early 20th Century classical music; her favorite composer is Prokofiev…
I recently complained about fragrances like Dolce & Gabbana Rose The One that disappoint me when they rely so heavily on predictable gimmicks of celebrity, sex appeal, and the status of a designer label (often to the neglect of the perfume itself). Companies like Crazylibellule and the Poppies, on the other hand, delight me when they present their fragrances with some light-hearted and allusive story-telling, an interest in the connection between scent and memory, and the reminder that you can wear fragrance just to please yourself.
The Les Bâtons de Parfum collection from Crazylibelulle is positioned (and priced) as a higher-end range, and its three scents are thematically linked with three times of the day. The Bâtons are twice the size of Crazylibellule’s core collections, the Crazysticks (10 grams, rather than 5 grams), and they’re packaged in nicely weighted metal tubes that close with a satisfying clicking sound, like high-end lipsticks. Their perfume solids are very slightly pearlized, to leave the faintest trace of shimmer on the skin…
At Seattle's Blue Marble Energy, chemists are cooking up a perfume made from the waste products of a local organic brewery, including rancid beer grains, green algae and a "sludge" consisting of 50,000 different kinds of bacteria.
The grains replace petroelum in the production process making the perfume, called Eos, completely carbon neutral.
— From A beer powered perfume? Hoppy Holidays! at Seattle's King 5, where you'll also find a video news clip on the subject. Many thanks to Andrea for the tip!