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GoodTrueBeautiful Foreverlily ~ new fragrance

Posted by Robin on 25 August 2009 22 Comments

foreverlily

Foreverlily is the debut fragrance from GoodTrueBeautiful, a company founded by Beth Nonte Russell, author of Forever Lily: An Unexpected Mother's Journey to Adoption in China. Foreverlily is named for Russell's daughter, Lily, and is meant to be "a fragrance that calls you to your higher self"; a portion of the proceeds will benefit Russell's Golden Phoenix Foundation.

Understanding the power of scent to stimulate memory and emotion, Beth collaborated with famed perfumer, Sarah Horowitz-Thran, to create a fragrance that would serve as more than just a beautiful scent. Forever Lily, the fragrance, was intended to aid the wearer in opening the heart and reaching for the highest within them. The result is an enveloping Oriental blend with a top note is dominated by clove and sweet accents of lemon and fresh lychee. The fresh green crispness of fig and the feminine presence of stargazer lily are equally balanced in the middle note. The base note is comprised of cedarwood, vanilla, amber and sandalwood.

Foreverlily is available in 100 ml Eau de Parfum ($125) and can be purchased now at GoodTrueBeautiful. (via press release)

Filed Under: new fragrances
Tagged With: goodtruebeautiful, sarah horowitz

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22 Comments

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  1. alltheprettythings says:
    25 August 2009 at 10:24 am

    I have this book! I thought it would be interesting reading. I HATED it. The writing was awful, the characterization of the original adopting mother (supposedly a good friend) was brutal, and I felt she completely capitalized on her adoptive daughter.
    And now she created a perfume… Ick. Ick. Ick.

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    • pyramus says:
      25 August 2009 at 10:32 am

      Even without reading your description of your book (“the writing was awful” was of course the kiss of death) I was rolling my eyes at this load of hogwash. People wear a fragrance to smell good and maybe have some fun. You want to “reach for the highest in you”, give away everything you own to charity and devote your life to volunteer service. Jeez.

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      • Daisy says:
        25 August 2009 at 10:48 am

        clearly not seeking out this book and now I’m suddenly much more satisfied to “reach for the middle in me” —sounds a lot more comfortable.
        yeah, that was pretty much the pinnacle of hogwash for the week!
        The perfume sounds appealing and it’s nice if some of the proceeds go to a good cause. But I’m not expecting a perfume to somehow elevate my inner self to some new level of fantasic-ness…at least not unless there’s ice cream involved….and chocolate….

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        • Absolute Scentualist says:
          25 August 2009 at 2:38 pm

          Lol Daisy. Or chocolate-covered ice cream. 🙂

          Just reading the brief blurb about the fragrance made me cringe. For a much better take on adopting from China, I found The Lost Daughters of China a far more engrossing and touching story. One doesn’t adopt a child, help out at a local soup kitchen, or even drop a few bills in a busker’s hat so others can see how charitable one is. One does these things because there’s a genuine love for (and often need to) help others out. We never considered adopting from overseas as a good deed we’d happily point out to random strangers. It was an option for us to have a family and adopt a child through more attainable means than domestic adoption. *steps off soap box*

          The fragrance sounds pretty enough. I have stargazers all along the back of one huge bed, and when they’re blooming it’s just a joy to be outside. But I buy frags because I like them, not because of what they’re “supposed” to do. If I want higher consciousness, I’ll have some tea and meditate. Not be proud of myself for contributing a tiny amount to a charity that would probably be better served by receiving the entire $125.

          Sorry. I didn’t wake up on the wrong side of the bed. Really… 🙂

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    • Robin says:
      25 August 2009 at 10:58 am

      What a shame!

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  2. pigoletto says:
    25 August 2009 at 10:33 am

    Don’t really read stuff like this, but I have to say it sounds nice. And the packaging is pretty, if reminiscent of Kate Spade bottles and type.

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    • Daisy says:
      25 August 2009 at 10:49 am

      the bottle is quite pretty…looks like the top is a glass flower? nice. The box is cool, but most boxes go into the attic.

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      • boojum says:
        25 August 2009 at 11:12 am

        Yup. And adding my disapproval of the pretentious pretext too. Sounds like a self-righteous pat on the back to me. Ugh.

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    • Robin says:
      25 August 2009 at 10:58 am

      I do like that bottle.

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      • Daisy says:
        25 August 2009 at 11:13 am

        Yeah, it’s pretty and I like that genie’s bottle shape. I’d like to sample the fragrance as well—would love to find a nice lily that doesn’t turn cold and funereal on me. I mean, she might be a lousy author but that has little to do with hiring someone who can make a decent perfume.
        While I’ve not read the book–who knows? maybe the one adoptive mother was horrible and her depiction is accurate? And as for capitalizing on the story—loads and loads of authors do that. The question is -what is she doing with the $$ ? If I had a rough life and wrote a book about it then used the $$ to help others who are currently suffering the same as I did then that’s not so bad. Maybe she is using her daughter’s story to make the daughter’s life financially secure…also not so bad. But I haven’t read the book and I don’t know anything about the situation. I’ve just always figured that you use what you’ve got, to do what you can , just don’t hurt anyone else in the process.

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        • alltheprettythings says:
          25 August 2009 at 12:11 pm

          Daisy, I agree; if you’ve lived a life worthy of writing about, by all means write it! (Running with Scissors, The Night by Eli Weisel, etc etc) …..

          But this book…ack. Her writing was more focused on HER and her sacrifice and good deed and overall smarminess on how wonderful she is for taking on a child another woman decided she was incapable of adopting. And she mixed it up with this bizarr-o mythical story of asian legend and wizardry and all kinds of historically inaccurate and confusing crap. I bet Asian historians were ripping out their hair over her nonsense. I know I was!

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          • Daisy says:
            25 August 2009 at 1:35 pm

            egad, that does sound bad! and very strange! I hate self agrandizing, aren’t- I- a- saint back patting drivel. Sounds like the only bright spot might be if the $$ is helping someone.

  3. SmokeyToes says:
    25 August 2009 at 11:51 am

    The juice looked as though it might be interesting-and then I saw Stargazer Lily in the notes. *Sigh* instant headache for me. But the bottle looks pretty to me. I am such a sucker for a cute bottle.

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    • Robin says:
      25 August 2009 at 12:57 pm

      Too bad, I love stargazer lily!

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  4. CynthiaW says:
    25 August 2009 at 1:53 pm

    I have to admit that I skipped everything but the description of the notes until I read the comments and then had to go back – until then, I was more concerned that lily didn’t show up until later in the notes. I’ll still give it a sniff if I see it because I’d love a good lily scent – I’ll just ignore everything else like I normally do. 🙂

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    • Robin says:
      25 August 2009 at 3:58 pm

      Might as well 😉

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    • anne warren says:
      18 November 2011 at 2:28 pm

      This stuff is sickeningly sweet!

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  5. RusticDove says:
    25 August 2009 at 2:26 pm

    Yes, I’m choosing to ignore the pretentiousness of this person, and will search this fragrance out – because I MUST HAVE THAT BOTTLE. lol It looks like a pear or a fig topped with a crystal floral thingy. Awesome.

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    • boojum says:
      25 August 2009 at 3:22 pm

      It *is* a gorgeous bottle. However…I’m not known for my stubbornness for no reason. The bottle will not sway me. 😀

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    • Robin says:
      25 August 2009 at 3:58 pm

      Oh, do come back and report if you smell it!

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      • RusticDove says:
        25 August 2009 at 4:10 pm

        Roger that.

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  6. anne warren says:
    18 November 2011 at 2:27 pm

    This is Emeraude, now matter how you package it or redesign it. Emeraude was a cloyingly sweet drugstore brand of perfume in the ’70s and this is the same stuff!!!!

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