Bvlgari will launch Jasmin Noir, a new woody floral fragrance for women, this coming August. The fragrance is slightly more expensive than Bvlgari's Rose Essentielle, and Bvlgari hopes “it will also capture a new consumer looking for something more prestigious”.
Jasmin Noir was developed by perfumers Carlos Benaïm and Sophie Labbé…
Mariah Carey will follow up on last year's M by Mariah Carey with Luscious Pink, her second fragrance for women. Luscious Pink is described as a sparkling floral, and was designed to perform well in the Asian market where Carey has a large fan base.
Like M by Mariah Carey, Luscious Pink was developed by perfumers Carlos Benaim and Loc Dong, who noted that the new scent is “a floral melody that is as enveloping as Mariah's voice”…
Economics and ethics have stopped endangered species from turning up in perfume formulas. Still, there's a romance about natural ingredients. A scent molecule extracted from the natural environment is regarded more sympathetically than a scent molecule created in an artificial environment - and somehow seen as, well, instantly more ethical.
— From How green is your spritz? in the Sydney Morning Herald.
Lancôme will launch Magnifique, a new fragrance for women, this coming August under the tag line “You are unique; you are Magnifique”. The fragrance is fronted by actress Anne Hathaway, star of The Devil Wears Prada.
Magnifique is a spicy woody floral “meant to be an olfactive interpretation of red”. It was developed by perfumers Olivier Cresp and Jacques Cavallier…
My mother preferred her perfumes served up in lotions, creams, or bath products, and she wasn’t stingy in the use of toiletries. Mother wasn’t a snob when it came to perfumes either — she used every drop of every fragrance anyone ever gave her, whether that fragrance was by Avon or Guerlain. I use perfumes I tire of or don’t particularly like as air fresheners; my mother used such perfumes in another way — she’d pour entire bottles of scent into a tub filled with hot water and Mr. Bubble; in summer, when our house’s windows were left open, you could always tell when she was taking a soak in the tub — the scent of fragrant water and suds wafted from the bathroom window into our yard (and into neighbors’ yards too). The moment I got a whiff of L’Atelier Bohème Immortelle, I thought of my mother and her perfumed bathing extravaganzas, and I remembered, especially, the fragrances she wore when I was growing up: Guy Laroche Fidji, Chanel No. 19 and Norell.
Immortelle was created by perfumer Crystelle Darchicourt (who needs to hire a good translator for the English version of her website); it contains tangerine, bergamot, white flowers, pomegranate, amber and immortelle. In ad copy for Immortelle, L’Atelier Bohème mentions the goddess Juno (and her attendant, the peacock) and pomegranates — symbols of fertility, bounty and immortality (the immortelle flower is likewise “ageless”, refusing to wilt even after being harvested). Immortelle, the perfume, is not “immortal” — overall it’s a mild fragrance that stays close to the body, and it needs to be reapplied at least once on the days one wears it…