What perfume is on your wrist, or dabbed behind your ear? Is it expensive like Channel No. 5 or celebrity endorsed like Glow by JLo? Are your sons wearing AXE cologne while you prefer Old Spice? Where do these scents come from? Who are the people creating what we'll smell like next year? Is there such a thing as "the perfect scent"? Investigative journalist Chandler Burr joins us with an insiders view of this very lucrative and equally secretive industry.

— Chandler Burr talks to Puget Sound Public Radio about his new book, The Perfect Scent. The interview is almost an hour long, and was broadcast in early February; I haven't heard it yet but hope to later today. Thanks to Joy for the link!