One day Pucci mentioned that she loved the smell of a place in Turkey where the coast fell into the sea and the trees almost had their roots in the seawater, a mix of wood, sea breeze and fresh air, so Demachy specified patchouli and vetiver for the woody signature and certain synthetic molecules for the scent of the ocean. He kept its chypre heritage but twisted it in a modern way, finally adding galbanum to the top of the scent’s structure to make it less “tender.”

— Columnist Chandler Burr traces the history of Pucci’s Vivara fragrance in Back in Print in yesterday’s New York Times…

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