Despite the hype in recent years over fragrances by J.Lo, Beyonce, Paris Hilton and the like, only 4 percent of adult women who wear fragrances most commonly use a celebrity fragrance, according to a recent report by market research group Mintel International. But among teenagers, 27 percent favor scents named after US Weekly darlings (who probably smell more like beer and smoke than notes of lavender and patchouli).

— from an article in twincities about Sarah Jessica Parker's Lovely fragrance.