Melograno (Pomegranate) was launched by Santa Maria Novella in 1965, and has become one of the brand’s most popular fragrances.

Melograno was a puzzle to me for some time as the aroma bears little resemblance to the juicy red fruit it is named for. Instead, Melograno is an aldehydic, powdery musk aroma that invites comparison to scents like Chanel no. 22 and Santa Maria Novella’s own Muschio Oro. An uncomplicated fragrance, Melograno’s unisex composition remains a mystery. Opening with a sharp blast of aldehyde, moving to a middle-note that smells like a combination of gold musk and pencil-eraser (yes, pencil-eraser), and drying down with a hint of leather, Melograno is easily one of the most distinctive colognes I’ve experienced. Having been compared by fellow reviewers to everything from vintage shaving products to hairspray, this is definitely a scent that needs to be experienced to be understood…

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