Paris Hilton will launch her third fragrance, Heiress for women, this October. Look for Heir, the fragrance counterpart for men, by the end of the year, along with a new line of color cosmetics.

Tennis player Andy Roddick will launch his debut fragrance in August to coincide with the US Open Tennis Tournament:

“I am excited about this new venture,” said Roddick. “I was told scent is the strongest sense tied to memory so I’m jazzed to share input on something that can create such a lasting impression. Most people know I like to be an original both on and off the court, and I feel fragrance can be such a personal expression. It will be exciting to see what we come up with.”

(via cosmeticsintl & prnewswire)